Hi, my name is Ian Christie and I am a marketing professional with over 20 years experience with global campaigns. I currently work for clients in the USA, UK and Australia. My speciality is helping revenue generating companies, develop their value proposition and go to market strategy. My services involve a deep dive into the business and the market to understand what drivers need to be highlighted in order to develop a growth hacker marketing plan that is light on spending marketing dollars but heavy on identifying and infiltrating a target to ensure they are engaged at the right time with the right messages. I have a methodology called the Five Pillars Of Preparation. These pillars consist of the following steps; 1. Purpose (value proposition) 2. Listening and Awareness 3. Learning (market analysis and conclusions) 4.Good ideas can (and do) come from anywhere 5. Improvise to win.